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Revenue from Orders With Recommendations
Increase in Avg. Basket Value
Blue Tomato is a European retailer for snowboarding, freeskiing, surfing, and streetwear. They own more than 55 shops in Austria, Germany, Switzerland, Finland, and the Netherlands. Their product range has over 400,000 items across 500 brands.

The growing breadth of Blue Tomato’s product range became a challenge for their existing recommendation engine. With Algonomy, they aimed to:
“Algonomy’s AI-infused personalization tech has helped us individualize all path-to-purchase digital commerce touchpoints—search, recommendations, browse, and content—to deliver a more holistic and connected customer experience.”
Algonomy Personalization Suite:




Connect all digital path-to-purchase touchpoints — search, navigation, recommendations, and content — to deliver one personal experience that supports the complete customer journey.
Accelerate time to market with our strategy library that ranges from wisdom of the crowd and collaborative filtering approaches to deep learning visual discovery and NLP approaches.
Cross-sell and upsell seamlessly by leveraging product attributes and compatibility data. Create automated recommendations and bundles that take the load off your merchandisers.
Leverage AI to detect each shopper’s stage in the buying process, and combine it with their affinities to pick the best strategy that delivers the most relevant 1:1 experience while meeting your revenue or engagement goals.